Creating innovative
policy solutions

Government Relations, Public Affairs and Communications
Our Services
We offer comprehensive Government Relations, Public Affairs and Communications Strategies for clients across the northwest. Whether a home grown business association, non-profit or respected international company, we work with clients to develop and execute strategies to achieve their goals.
Government Relations
Okay, another way to say it is lobbying. We represent clients at the Oregon legislature, with state agencies and at the local level, such as the City of Portland, that have unique public policy challenges.
We work everyday with Oregon elected leaders and other key officials. We have spent decades building relationships with Oregon’s policymakers, which enables us to have a respected voice when advocating for our clients.
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Public Affairs
Sometimes a client’s need in Oregon does not require a vote by the legislature, a city council or county commission. Sometimes a client’s objective is to build solid stakeholder relationships or work between public agencies.
We develop strategic plans for clients that wish to build long-term working relationships with Oregon’s top political, civic and business leaders, as well as other community influencers. This is an integral part of a multifaceted public policy strategy for our clients.
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Communications
Any good public policy proposal includes using persuasive communications tools. We imbed communications services into our work for lobbying and public affairs activities.
We also offer communications as a standalone service. These services include the development of key messages, production of lobbying materials and presentation tools, public hearing preparation and speech writing. We offer strategies for social media, press relations and paid and earned media.
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Meet The Crosswater Team
Crosswater Strategies was launched in 2016 by Dan Jarman (Founder and President), who brings more than 30 years of experience in Oregon government and politics. Find out more about each of us by reading our complete bios.

Dan Jarman
Read Dan's Bio
Crosswater Strategies was launched in 2016 by Founder and President: Dan Jarman who brings more than 30 years of experience in Oregon government and politics. This experience includes serving as a state and federal lobbyist, a congressional aide, and a senior staffer at the Oregon legislature.
Dan has represented business clients, trade associations and a wide range of local governments. He has helped his clients in significant policy work with issues ranging from taxation, health care, land use and natural resources, to transportation, energy, education and general business.
His extensive work in government and the non-profit sector has led to a deep network and strategic vision benefitting clients whose policy objectives he has represented before the Oregon legislature and state agencies, City of Portland officials, and in front of Congress and the federal administration.
Before launching Crosswater Strategies, Dan spent 20 years lobbying in Washington, D.C. and in Oregon as a partner and co-owner for a leading public affairs and public relations firm. He began his professional career as a Washington D.C. staffer and later campaign aide to his political idol, U.S. Senator Mark O. Hatfield. He then gained valuable non-profit experience working for the president of the American Red Cross, Elizabeth Dole. In the Oregon legislature, Dan served as the communications director for a House Speaker, as the chief of staff to the House Majority Office, and as the administrator of the House Committee.
Dan is very involved in his community currently serving on the boards of the Oregon State Alumni Association, the Oregon Zoo Foundation, Oregon State Capitol Foundation and various committees of the Lake Oswego School District.
He has been recognized for his civic and professional involvement as a Portland Business Journal 40 under 40 winner; Oregon State Society of Washington, D.C. Webfoot Awardee; Chapter Service Award recipient from the American Red Cross Chapter in Oregon; and recipient of the Oregon Wine Board’s 2019 Industry Partner Award.
When he is not working for his client or running a small business, Dan enjoys outdoor adventures (hiking, biking, kayaking, and exploring), learning to fly airplanes, traveling with his family, playing golf and watching his favorite sports teams (Beavers and Blazers).

Devon Morales
Vice President
Read Devon's Bio
Devon Morales is the Vice President of Crosswater Strategies. Devon joined the team after serving as an alcohol law and policy expert with the Oregon Liquor & Cannabis Commission. Prior to joining the OLCC, Devon worked with Ransom Wine Co. & Distillery, NIKE, and the Oregon Department of Justice, all of which have given her diverse professional experience.
Devon has a law degree from the Northwest School of Law at Lewis & Clark, where she earned a certificate in natural resources law. Devon earned her bachelor’s degree in international security and conflict resolution from San Diego State University.
Devon grew up in Marin County, California. She has a young son and two dogs and they all love actively exploring the wonders of the Pacific Northwest, including snowboarding (sans dogs), hiking, and backpacking. And then there’s the micro-vineyard Devon recently started — you’ll have to ask her when the first crush will be. Devon and her brood live in the Portland area.

Ellen Miller
Senior Lobbyist
Read Ellen's Bio
Ellen brings more than a decade of experience working with state and local policymakers to the Crosswater Strategies Team. Ellen has served clients with her deep knowledge of land use and environmental policies, business and tax issues, the state budgeting process, and surrounding politics. She has worked as a contract lobbyist for a variety of business and industry clients worked in the executive branch at the Department of Land Conservation and Development (DLCD), and served as the Government Affairs Director at the Oregon Home Builders Association (OHBA).
Most recently, during a challenging virtual legislative session, Ellen achieved results on behalf of clients. She focused on clients’ project goals and delivered outcomes. Her ability to build and work with coalitions was key to her success. She was successful in the development, passage, and implementation of housing legislation, budget appropriations for infrastructure, wildfire relief, and behavioral health for adolescents.
Ellen holds a Masters in Business and Public Administration from Willamette University Atkinson Graduate School of Management and a Bachelor’s Degree in Civil Engineering from Santa Clara University. On a personal note, Ellen is a total bird and book nerd. She lives in Salem with her husband, two small children, and cattle dog where they enjoy an active life biking, camping, and skiing.

Jennifer Petersen
Read Jennifer's Bio
Jen is a partner who serves as the Events and Special Projects Coordinator for Crosswater. Prior to moving to Oregon, Jen worked for large businesses in Florida and New York – including two Fortune 500 companies – in the areas of information technology and international consulting. At these companies, she handled various functions including event planning, project, and organizational management, customer relations, and communications.
She also has been an organizer of numerous community and school events in Oregon, New Jersey, and Indiana. Jen is a self-described “sports mom” for her very active kids and is a dedicated volunteer with Lake Oswego schools and other community programs, including the Tualatin Schoolhouse Pantry. Jen is a Florida State graduate and a native of the Sunshine State.
Serving OR, WA, ID, CA & DC
Some of Our Current and Recent Clients
Crosswater Strategies is proud to represent prestigious and leading organizations and businesses before policymakers at the local, state and federal levels. Our focus has always been to develop and execute innovative strategies to achieve policy success.

Integrity and Experience
Our firm values bipartisanship and works to create collaborative solutions to meet our client’s specific needs. We are proud of our work and our track record of success speaks to our high ethical standards and reputation. We value our clients and place a premium on honesty, integrity, and curating long-term relationships. Our clients are our partners and we strive to serve as both trusted advisors and effective advocates. We believe in hard work, a disciplined process, consistent communication, accountability, and success.
- Decades of experience
- Lasting partnerships across the west and DC
- Deep relationships forged in trust
Don’t Just take Our Word For It…
Tom Danowski – CEO, Oregon Winegrowers Association
Michael Lewellen
Former VP for Corporate Communications
Portland Trail Blazers
Cyn Wang
Former Public Policy Director
Airbnb
Sam Tannahill
Co-Founder, AtoZ Wineworks/Rex Hill; Chair, Oregon Business Association; Past Chair; Oregon Wine Board/Oregon Winegrowers Association
Get In Touch
Office Address
525 3rd Street, Suite 200
Lake Oswego, OR 97034
info@crosswaterstrategies.com
Mailing Address
P.O. Box 246
Lake Oswego, OR 97034

Crosswater Strategies is located in the beautiful Portland, Oregon area. Our clients are all over the West, including Oregon, Washington, Idaho and California. Allow us to serve you and you will not be disappointed.